Jellycat is dedicated to conducting its business in a manner that upholds human rights and prevents exploitation, coercion, or abuse. The company recognises that modern slavery, forced labour, and human trafficking remain serious global issues, often hidden within complex supply chains. To address this, Jellycat ensures that such practices are not tolerated anywhere within its operations or among its suppliers. Ethical conduct, transparency, and respect for people guide every aspect of the business, from design and development through manufacturing, logistics, and final delivery to customers worldwide.
Operating internationally, Jellycat maintains its headquarters in London, with warehousing operations in the UK and offices in the United States and China. This global structure allows the company to maintain close oversight of its practices across regions. Senior leaders are responsible for fostering ethical conduct, identifying risks of exploitation, and taking decisive action when concerns arise. By embedding accountability at the leadership level, Jellycat promotes a culture in which responsible sourcing and fair treatment are shared priorities across the organisation.
Since its founding in 1999, Jellycat has focused on building long-term, transparent relationships with a carefully selected network of suppliers and manufacturing partners, most of which are based in Asia. Many of these relationships span years, allowing the company to maintain strong visibility over production processes and working conditions. Beyond manufacturing, Jellycat also collaborates with logistics providers and third-party warehouses in locations such as Hong Kong, Shanghai, Minneapolis, and the UK. All organisations involved in producing or distributing Jellycat products are expected to uphold the same high ethical standards.
Jellycat enforces a strict zero-tolerance policy regarding modern slavery, forced labour, and human trafficking. Suppliers are required to comply with the company’s responsible sourcing principles, which include lawful employment, fair treatment of workers, safe working conditions, and ethical business conduct. Prior to approval, new suppliers undergo detailed assessments to evaluate risks and confirm compliance with these standards. Suppliers must also extend these principles to their own subcontractors, fostering broader accountability throughout the supply chain.
Ongoing monitoring is a vital component of Jellycat’s approach. Social compliance audits are conducted regularly at manufacturing sites, including document reviews, facility inspections, and confidential interviews with workers. Some audits are announced, while others occur without notice. Jellycat team members also conduct on-site visits, providing direct observation and dialogue. These measures help ensure that ethical standards are actively maintained in everyday operations.
Worker wellbeing is central to Jellycat’s sourcing practices. Clear expectations are set regarding wages, working hours, health and safety, and respectful treatment. When issues arise, suppliers must implement corrective measures within specified timeframes. Serious violations may result in paused production, and repeated non-compliance can lead to termination of the business relationship. All core manufacturing partners formally agree to these requirements, reinforcing shared responsibility.
Jellycat continues to enhance its due diligence through increased on-site presence, staff training, and expanded supply chain mapping beyond primary factories. Policies and procedures are reviewed regularly to reflect evolving legislation and best practices. Through continuous improvement and close collaboration with partners, Jellycat works to protect individuals, promote fair and safe working conditions, and ensure that every product is created responsibly and with integrity.